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01SEO, GEO and AEO

SEO for IT and software companies

We build an SEO, GEO and AEO strategy built on your customers’ real searches for IT and software companies, starting from what customers search for: custom software development, app for my business or ERP integration.

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SEO, GEO and AEO for IT and software companies

We provide an SEO, GEO and AEO strategy built on your customers’ real searches, adapted to how IT and software companies find their customers. Visibility in Google and in AI answers.

What customers search for

The searches we target for IT and software companies:

  • custom software development
  • app for my business
  • ERP integration
  • developer outsourcing

Content topics

Topics that bring qualified customers:

  • how to choose a software development firm
  • MVP: what goes into the first version
  • the cost of maintaining software
  • security in web applications

Which pages we build

For IT and software companies, the recommended structure includes:

  • services and technologies
  • case studies and results
  • the collaboration process
  • recruiting pages

What you get

  • Technical SEO audit and prioritised plan
  • Keyword research and content map
  • On-page optimisation and structured data
  • Local SEO and Google Business Profile
  • Monthly reporting against business goals

What we measure

  • Organic traffic on target pages
  • Enquiries and orders from search
  • Appearances in rich results and AI

Other services for this industry

The same service for other industries

03How we work

  1. 01

    Discovery

    We understand the business, the audience and the goals, and agree on what gets measured.

  2. 02

    Strategy and design

    Information architecture, visual direction and copy, validated together.

  3. 03

    Development

    Fast, accessible build, ready for SEO, analytics and two languages.

  4. 04

    Launch and growth

    Controlled launch, then continuous optimisation based on data.

FAQ

Frequently asked questions

How do we present projects under NDA?

Through anonymised case studies: the problem, the approach and the result, without revealing the client.

What is GEO?

GEO (Generative Engine Optimization) is optimising content to be picked up and cited by generative engines: ChatGPT, Gemini, Perplexity, Google AI Overviews.

Contact

Let us build something made to measure

Tell us what you want to achieve and we will propose the steps: strategy, design, development and promotion, in a single flow.

Request a proposal 0724 54 64 22