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01SEO, GEO and AEO

SEO for fashion and retail brands

We build an SEO, GEO and AEO strategy built on your customers’ real searches for fashion and retail brands, starting from what customers search for: evening dresses online, women’s leather jacket or clothes shop + city.

Request a proposal 0724 54 64 22
A businesswoman with folded arms outdoors

SEO, GEO and AEO for fashion and retail brands

We provide an SEO, GEO and AEO strategy built on your customers’ real searches, adapted to how fashion and retail brands find their customers. Visibility in Google and in AI answers.

What customers search for

The searches we target for fashion and retail brands:

  • evening dresses online
  • women’s leather jacket
  • clothes shop + city
  • new autumn collection

Content topics

Topics that bring qualified customers:

  • how to choose the right size
  • a style guide by season
  • how to care for materials
  • trends of the season

Which pages we build

For fashion and retail brands, the recommended structure includes:

  • collections and categories
  • size guide and returns
  • product pages with rich galleries
  • the brand story

What you get

  • Technical SEO audit and prioritised plan
  • Keyword research and content map
  • On-page optimisation and structured data
  • Local SEO and Google Business Profile
  • Monthly reporting against business goals

What we measure

  • Organic traffic on target pages
  • Enquiries and orders from search
  • Appearances in rich results and AI

Other services for this industry

The same service for other industries

03How we work

  1. 01

    Discovery

    We understand the business, the audience and the goals, and agree on what gets measured.

  2. 02

    Strategy and design

    Information architecture, visual direction and copy, validated together.

  3. 03

    Development

    Fast, accessible build, ready for SEO, analytics and two languages.

  4. 04

    Launch and growth

    Controlled launch, then continuous optimisation based on data.

FAQ

Frequently asked questions

Can the store be in several languages?

Yes, with a catalogue, prices and legal pages per market, and an SEO structure per language.

What is GEO?

GEO (Generative Engine Optimization) is optimising content to be picked up and cited by generative engines: ChatGPT, Gemini, Perplexity, Google AI Overviews.

Contact

Let us build something made to measure

Tell us what you want to achieve and we will propose the steps: strategy, design, development and promotion, in a single flow.

Request a proposal 0724 54 64 22