Hidden website costs: what is not in the quote

What to ask before signing, so you can compare quotes fairly.

Costs that appear after the quote

Cost Range (EUR) When it appears
Copywriting 30 – 80 / page when you do not have the texts
Photography 150 – 600 / shoot; stock 0 – 100 when you do not have good images
Translations 20 – 50 / page bilingual or multilingual website
Payment, courier, invoicing integrations 150 – 800 online store
ERP / CRM / ATS integration 500 – 5.000 companies with internal systems
Online booking 300 – 1.500 practices, salons, services
Migration from another website 300 – 1.500 redesign or platform change
Premium plugins 0 – 300 / year advanced features on WordPress
Platform subscription 15 – 100 / month Wix, Squarespace, Shopify
Ongoing SEO and content 300 – 1,500 / month after launch, for growth

Costs that are not always mentioned

  • VAT, if the company issuing the quote is VAT-registered.
  • Payment fees of the processor (Stripe, Netopia) and of Shopify-type platforms.
  • Annual renewal of the domain and hosting.
  • Hours of changes after launch, if they are not included in a maintenance package.

Questions to ask before signing

  • Who owns the website, domain and accounts after launch?
  • What happens to the website if we stop working together?
  • What is in the price: texts, images, translations, integrations, training?
  • What recurring costs appear in the first year?
  • How many rounds of changes are included?

All amounts are in EUR, excluding VAT, indicative (market ranges in Romania). The final quote depends on goals, number of pages, features, content and integrations.

All pricing

FAQ

Frequently asked questions

What costs appear after the quote?

Most often: content, photography, translations, integrations, migration, premium plugins, subscriptions and maintenance.

Who owns the website after launch?

Clarify this in the quote: who owns the website, domain and accounts, and what happens if you stop working together.

How do I compare two quotes?

Compare what each includes: pages, design, copy, images, languages, integrations, maintenance and recurring costs.

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