01SEO, GEO and AEO

SEO for recruitment and HR firms

We build an SEO, GEO and AEO strategy built on your customers’ real searches for recruitment and HR firms, starting from what customers search for: recruitment agency + sector, jobs + city or headhunting.

A working meeting in an open office with laptops

SEO, GEO and AEO for recruitment and HR firms

We provide an SEO, GEO and AEO strategy built on your customers’ real searches, adapted to how recruitment and HR firms find their customers. Visibility in Google and in AI answers.

What customers search for

The searches we target for recruitment and HR firms:

  • recruitment agency + sector
  • jobs + city
  • headhunting
  • HR outsourcing

Content topics

Topics that bring qualified customers:

  • how to write a job ad that attracts candidates
  • what to ask in an interview
  • how long a recruitment process takes
  • how to retain talent

Which pages we build

For recruitment and HR firms, the recommended structure includes:

  • services for companies and for candidates
  • a job list with filters
  • the recruitment process
  • a simple application form

What you get

  • Technical SEO audit and prioritised plan
  • Keyword research and content map
  • On-page optimisation and structured data
  • Local SEO and Google Business Profile
  • Monthly reporting against business goals

What we measure

  • Organic traffic on target pages
  • Enquiries and orders from search
  • Appearances in rich results and AI

Other services for this industry

03How we work

  1. 01

    Discovery

    We understand the business, the audience and the goals, and agree on what gets measured.

  2. 02

    Strategy and design

    Information architecture, visual direction and copy, validated together.

  3. 03

    Development

    Fast, accessible build, ready for SEO, analytics and two languages.

  4. 04

    Launch and growth

    Controlled launch, then continuous optimisation based on data.

FAQ

Frequently asked questions

Can jobs appear in Google for Jobs?

Yes, through correct structured data for each job, which increases the visibility of listings.

What is GEO?

GEO (Generative Engine Optimization) is optimising content to be picked up and cited by generative engines: ChatGPT, Gemini, Perplexity, Google AI Overviews.

Contact

Let us build something made to measure

Tell us what you want to achieve and we will propose the steps: strategy, design, development and promotion, in a single flow.