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01SEO, GEO and AEO

SEO for NGOs and foundations

We build an SEO, GEO and AEO strategy built on your customers’ real searches for NGOs and foundations, starting from what customers search for: online donation, volunteering + city or tax redirection.

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A team reviewing a design on screen together

SEO, GEO and AEO for NGOs and foundations

We provide an SEO, GEO and AEO strategy built on your customers’ real searches, adapted to how NGOs and foundations find their customers. Visibility in Google and in AI answers.

What customers search for

The searches we target for NGOs and foundations:

  • online donation
  • volunteering + city
  • tax redirection
  • social projects

Content topics

Topics that bring qualified customers:

  • how donations are used
  • the year’s results
  • how you can help, by level
  • stories from the community

Which pages we build

For NGOs and foundations, the recommended structure includes:

  • mission and impact
  • projects with results
  • simple, safe donation
  • volunteering and partnerships

What you get

  • Technical SEO audit and prioritised plan
  • Keyword research and content map
  • On-page optimisation and structured data
  • Local SEO and Google Business Profile
  • Monthly reporting against business goals

What we measure

  • Organic traffic on target pages
  • Enquiries and orders from search
  • Appearances in rich results and AI

Other services for this industry

The same service for other industries

03How we work

  1. 01

    Discovery

    We understand the business, the audience and the goals, and agree on what gets measured.

  2. 02

    Strategy and design

    Information architecture, visual direction and copy, validated together.

  3. 03

    Development

    Fast, accessible build, ready for SEO, analytics and two languages.

  4. 04

    Launch and growth

    Controlled launch, then continuous optimisation based on data.

FAQ

Frequently asked questions

Can we receive recurring donations on the website?

Yes, through payment processors that support recurring donations, with clear pages about how funds are used.

What is GEO?

GEO (Generative Engine Optimization) is optimising content to be picked up and cited by generative engines: ChatGPT, Gemini, Perplexity, Google AI Overviews.

Contact

Let us build something made to measure

Tell us what you want to achieve and we will propose the steps: strategy, design, development and promotion, in a single flow.

Request a proposal 0724 54 64 22