01SEO, GEO and AEO
SEO for funeral services
We build an SEO, GEO and AEO strategy built on your customers’ real searches for funeral services, starting from what customers search for: 24-hour funeral services, funeral arrangements or funeral transport.

SEO, GEO and AEO for funeral services
We provide an SEO, GEO and AEO strategy built on your customers’ real searches, adapted to how funeral services find their customers. Visibility in Google and in AI answers.
What customers search for
The searches we target for funeral services:
- 24-hour funeral services
- funeral arrangements
- funeral transport
- memorials
Content topics
Topics that bring qualified customers:
- which documents are needed
- the steps in the first hours
- how to choose the right services
- rituals and traditions
Which pages we build
For funeral services, the recommended structure includes:
- services and steps in a warm, clear tone
- a visible emergency number
- transparent indicative rates
- information on paperwork and procedures
What you get
- Technical SEO audit and prioritised plan
- Keyword research and content map
- On-page optimisation and structured data
- Local SEO and Google Business Profile
- Monthly reporting against business goals
What we measure
- Organic traffic on target pages
- Enquiries and orders from search
- Appearances in rich results and AI
Other services for this industry
The same service for other industries
03How we work
- 01
Discovery
We understand the business, the audience and the goals, and agree on what gets measured.
- 02
Strategy and design
Information architecture, visual direction and copy, validated together.
- 03
Development
Fast, accessible build, ready for SEO, analytics and two languages.
- 04
Launch and growth
Controlled launch, then continuous optimisation based on data.
FAQ
Frequently asked questions
What tone do you recommend for the website?
Restrained, empathetic and direct. The phone number and essential information must be visible immediately, without decorative text.
What is GEO?
GEO (Generative Engine Optimization) is optimising content to be picked up and cited by generative engines: ChatGPT, Gemini, Perplexity, Google AI Overviews.
Contact
Let us build something made to measure
Tell us what you want to achieve and we will propose the steps: strategy, design, development and promotion, in a single flow.