01Digital marketing
Digital marketing for schools, courses and education providers
We build Google Ads and Meta Ads campaigns with strategy, landing pages and clear measurement for schools, courses and education providers, starting from what customers search for: online course + subject, language school or programming courses.
Digital marketing for schools, courses and education providers
We provide Google Ads and Meta Ads campaigns with strategy, landing pages and clear measurement, adapted to how schools, courses and education providers find their customers. Google Ads, Meta Ads and goal-based strategy.
Recommended channels
The channel mix for schools, courses and education providers:
- Google Ads on courses
- Meta Ads for webinars
- email for prospects and alumni
What customers search for
The searches we target for schools, courses and education providers:
- online course + subject
- language school
- programming courses
- accredited professional training
Trust and compliance
Points we handle with care:
- accreditations
- results and testimonials
- clear schedule and terms
What you get
- Channel strategy and goals
- Google Ads and Meta Ads campaigns
- Landing pages and A/B tests
- GA4, Tag Manager and conversion set-up
- Monthly reporting on enquiries and revenue
What we measure
- Cost per enquiry or per order
- Conversion rate on landing pages
- Revenue attributed per channel
Other services for this industry
The same service for other industries
03How we work
- 01
Discovery
We understand the business, the audience and the goals, and agree on what gets measured.
- 02
Strategy and design
Information architecture, visual direction and copy, validated together.
- 03
Development
Fast, accessible build, ready for SEO, analytics and two languages.
- 04
Launch and growth
Controlled launch, then continuous optimisation based on data.
FAQ
Frequently asked questions
Can we sell online courses straight from the website?
Yes, with enrolment, online payment and access to a platform or to materials, depending on your model.
What minimum budget do you recommend?
It depends on the market and the goal. We tell you honestly whether the budget allows measurable results and how we split it across channels.
Contact
Let us build something made to measure
Tell us what you want to achieve and we will propose the steps: strategy, design, development and promotion, in a single flow.