01Digital marketing

Digital marketing for NGOs and foundations

We build Google Ads and Meta Ads campaigns with strategy, landing pages and clear measurement for NGOs and foundations, starting from what customers search for: online donation, volunteering + city or tax redirection.

A team reviewing a design on screen together

Digital marketing for NGOs and foundations

We provide Google Ads and Meta Ads campaigns with strategy, landing pages and clear measurement, adapted to how NGOs and foundations find their customers. Google Ads, Meta Ads and goal-based strategy.

Recommended channels

The channel mix for NGOs and foundations:

  • Meta Ads for fundraising campaigns
  • email for recurring donors
  • Google Ad Grants, if eligible

What customers search for

The searches we target for NGOs and foundations:

  • online donation
  • volunteering + city
  • tax redirection
  • social projects

Trust and compliance

Points we handle with care:

  • financial transparency
  • impact reports
  • donor confidentiality

What you get

  • Channel strategy and goals
  • Google Ads and Meta Ads campaigns
  • Landing pages and A/B tests
  • GA4, Tag Manager and conversion set-up
  • Monthly reporting on enquiries and revenue

What we measure

  • Cost per enquiry or per order
  • Conversion rate on landing pages
  • Revenue attributed per channel

Other services for this industry

03How we work

  1. 01

    Discovery

    We understand the business, the audience and the goals, and agree on what gets measured.

  2. 02

    Strategy and design

    Information architecture, visual direction and copy, validated together.

  3. 03

    Development

    Fast, accessible build, ready for SEO, analytics and two languages.

  4. 04

    Launch and growth

    Controlled launch, then continuous optimisation based on data.

FAQ

Frequently asked questions

Can we receive recurring donations on the website?

Yes, through payment processors that support recurring donations, with clear pages about how funds are used.

What minimum budget do you recommend?

It depends on the market and the goal. We tell you honestly whether the budget allows measurable results and how we split it across channels.

Contact

Let us build something made to measure

Tell us what you want to achieve and we will propose the steps: strategy, design, development and promotion, in a single flow.