01SEO, GEO and AEO
SEO for estate agencies and developers
We build an SEO, GEO and AEO strategy built on your customers’ real searches for estate agencies and developers, starting from what customers search for: apartments for sale + area, studio flat to rent or new residential development.

SEO, GEO and AEO for estate agencies and developers
We provide an SEO, GEO and AEO strategy built on your customers’ real searches, adapted to how estate agencies and developers find their customers. Visibility in Google and in AI answers.
What customers search for
The searches we target for estate agencies and developers:
- apartments for sale + area
- studio flat to rent
- new residential development
- property valuation
Content topics
Topics that bring qualified customers:
- a neighbourhood guide with prices and amenities
- what to check before buying
- documents needed to sell
- rental yields in the city
Which pages we build
For estate agencies and developers, the recommended structure includes:
- listings with filters
- area and neighbourhood pages
- the agent team
- viewing or valuation request
What you get
- Technical SEO audit and prioritised plan
- Keyword research and content map
- On-page optimisation and structured data
- Local SEO and Google Business Profile
- Monthly reporting against business goals
What we measure
- Organic traffic on target pages
- Enquiries and orders from search
- Appearances in rich results and AI
Other services for this industry
The same service for other industries
03How we work
- 01
Discovery
We understand the business, the audience and the goals, and agree on what gets measured.
- 02
Strategy and design
Information architecture, visual direction and copy, validated together.
- 03
Development
Fast, accessible build, ready for SEO, analytics and two languages.
- 04
Launch and growth
Controlled launch, then continuous optimisation based on data.
FAQ
Frequently asked questions
Can we import listings from portals?
Depending on the source, we can integrate imports or feeds. We discuss options once we understand how you manage listings today.
What is GEO?
GEO (Generative Engine Optimization) is optimising content to be picked up and cited by generative engines: ChatGPT, Gemini, Perplexity, Google AI Overviews.
Contact
Let us build something made to measure
Tell us what you want to achieve and we will propose the steps: strategy, design, development and promotion, in a single flow.