01Digital marketing
Digital marketing for industrial equipment manufacturers and distributors
We build Google Ads and Meta Ads campaigns with strategy, landing pages and clear measurement for industrial equipment manufacturers and distributors, starting from what customers search for: equipment manufacturer + sector, new or used machinery or service and spare parts.
Digital marketing for industrial equipment manufacturers and distributors
We provide Google Ads and Meta Ads campaigns with strategy, landing pages and clear measurement, adapted to how industrial equipment manufacturers and distributors find their customers. Google Ads, Meta Ads and goal-based strategy.
Recommended channels
The channel mix for industrial equipment manufacturers and distributors:
- Google Ads on technical terms
- LinkedIn and email for decision makers
- SEO on applications and specifications
What customers search for
The searches we target for industrial equipment manufacturers and distributors:
- equipment manufacturer + sector
- new or used machinery
- service and spare parts
- authorised distributor
Trust and compliance
Points we handle with care:
- certifications and standards
- industrial references
- accessible technical documentation
What you get
- Channel strategy and goals
- Google Ads and Meta Ads campaigns
- Landing pages and A/B tests
- GA4, Tag Manager and conversion set-up
- Monthly reporting on enquiries and revenue
What we measure
- Cost per enquiry or per order
- Conversion rate on landing pages
- Revenue attributed per channel
Other services for this industry
The same service for other industries
03How we work
- 01
Discovery
We understand the business, the audience and the goals, and agree on what gets measured.
- 02
Strategy and design
Information architecture, visual direction and copy, validated together.
- 03
Development
Fast, accessible build, ready for SEO, analytics and two languages.
- 04
Launch and growth
Controlled launch, then continuous optimisation based on data.
FAQ
Frequently asked questions
Can we publish datasheets on the website?
Yes, as indexable pages with structured data, so engineers and procurement can find them.
What minimum budget do you recommend?
It depends on the market and the goal. We tell you honestly whether the budget allows measurable results and how we split it across channels.
Contact
Let us build something made to measure
Tell us what you want to achieve and we will propose the steps: strategy, design, development and promotion, in a single flow.